Rust Red Color
Rust Red is a red color with hex code #AA2704. This page covers its meaning, all color values, harmonies, colors that go with rust red, shades, tints, similar colors, CSS examples, FAQs, and WCAG contrast ratios.
Rust Red Color Values
What Does Rust Red Mean?
Rust Red belongs to the red family of colors. Reds grab attention faster than anything else on the spectrum. It's why clearance tags, warning signs, and buy buttons lean on red tones, and why painters reach for red when a focal point has to carry a composition. Reds also advance visually, stepping forward while cooler hues recede into the background. Being on the dark side, Rust Red adds weight and depth. It suits text, shadows, and grounding elements more than wide-open backgrounds.
In the ISCC-NBS color naming system, Rust Red is classified as a orange (nearest centroid: deep reddish orange, #AA381E).
Color Harmonies
Complementary
Analogous
Triadic
Colors That Go With Rust Red
Rust Red and #0485A9 are complements, parked opposite each other on the wheel. Together they hit maximum contrast, so a rough 70/30 split keeps the pairing from shouting.
Analogous neighbors — #A90433 and #A97A04, which sit beside rust red on the wheel. Pairings like this feel calm and settled, which suits backgrounds and gradients.
For an energetic three-color palette, pair rust red with triadic partners #04A928 and #2804A9. All three sit evenly spaced around the wheel, so the scheme stays lively without clashing.
Build and test these combinations in our Color Wheel Tool or check text readability with the Contrast Checker.
Tints and Shades
Tints (lighter)
Shades (darker)
Similar Colors
- Rusty Red —
#AF2F0D(Delta E 3) - Burnt Red —
#9F2305(Delta E 5) - Lusty —
#991B07(Delta E 8) - Thunderbird —
#C02B18(Delta E 8) - Deep Red —
#9A0200(Delta E 8)
CSS Examples
.text { color: #AA2704; }
.background { background-color: #AA2704; }
.border { border: 2px solid #AA2704; }
.shadow { box-shadow: 0 4px 6px #AA270440; }WCAG Contrast
Frequently Asked Questions
What is the hex code for rust red?
Rust Red has the hex code #AA2704. In RGB notation it is rgb(170, 39, 4), in HSL it is hsl(13, 95%, 34%), and its OKLCH value is 0.484, 0.172, 33.9.
What does the color rust red mean?
Red-family colors like rust red carry distinct psychological associations. Rust Red belongs to the red family of colors. Reds grab attention faster than anything else on the spectrum. It's why clearance tags, warning signs, and buy buttons lean on red tones, and why painters reach for red when a focal point has to carry a composition. Reds also advance visually, stepping forward while cooler hues recede into the background. Being on the dark side, Rust Red adds weight and depth. It suits text, shadows, and grounding elements more than wide-open backgrounds.
What colors go with rust red?
Rust Red has three easy routes: its complement #0485A9 for punch, its neighbors #A90433 and #A97A04 for something calmer, or triadic partners #04A928 and #2804A9 when you want energy.
Is rust red a standard web color?
No — Rust Red is not a CSS keyword. Use its hex value #AA2704 or any RGB/HSL equivalent in your stylesheets.
How do I make rust red lighter or darker?
To lighten rust red, add white to create tints; to darken it, add black to create shades. The tints and shades table above shows five computed steps of each, from #FED4C8 (lightest tint) to #1E0701 (darkest shade).
About Rust Red
Rust Red is classified as a Orange in the ISCC-NBS color naming system, within the Red hue family. It has The color is recognized by XKCD, meodai.
Use our Color Converter to convert #AA2704 to any other color format, or explore the Color Wheel to find harmonious color combinations.